Wednesday, August 06, 2008

Where It's Headed

From Cafe San Diego

There are so many predictions and prognostications about where the media and online marketing are headed that it's tough to really know what the landscape will look like in a few years. What we can count on is that it will be different from what it looks like today.

A recent survey conducted by the Pew Research Center for the People and the Press and the Project for Excellence in Journalism shows these key findings:

48 percent of national journalists say papers will appear in print for one to two more decades.

42 percent of national journalists think networks will continue nightly news show for under 10 years.

38 percent of local journalists believe networks will continue nightly news shows for 10 n 20 years.

37 percent of internet journalists say newspapers will print on paper for more than 20 years.

When you look at those numbers, you know that the way we currently get our information and entertainment is going to change pretty radically in the not-so-distant future. Ten to twenty years goes really fast, I'm here to tell ya. And I think those numbers may be optimistic. READ MORE>>>


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